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The look of gold, at a price you'll love

Authentic South Indian designs in premium 1 gram gold plating — necklace sets, harams, jhumkas, and bangles delivered to your door, anywhere in America.

Premium 1 Gram Gold Plating Free US Shipping $75+ Skin-Friendly & Nickel-Free 6-Month Plating Warranty

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From bridal sets to everyday chains, every design carries the detail of traditional South Indian goldsmith work.

The Launch Collection

A first look at our opening lineup — staff picks and limited pieces from our artisan partners.

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Authentic Finish

Premium micron plating with the rich, warm tone of 22k gold — not a brassy shine.

Artisan Made

Handcrafted by artisan families in Vijayawada and Hyderabad — the home of 1 gram gold.

Skin Friendly

Nickel-free, hypoallergenic bases that are safe for everyday and all-day wear.

Fast US Delivery

Shipped from Dallas–Fort Worth, Texas — 2–5 business days nationwide, tracked.

From Vijayawada to your doorstep

Every trip home, our suitcases came back full — friends and family across America always asked us to bring "just one more" 1 gram gold set from Vijayawada. This year, we decided to make it official.

Swarna Jewels is a brand-new, family-run store working directly with artisan workshops in Vijayawada and Hyderabad — the home of 1 gram gold. Every piece is quality-checked in Texas before it ships, so the jewellery you loved back home is never more than a few days away.

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Why 1 Gram Gold?

Looks like real gold

The same warm 22k tone and traditional goldsmith detailing — temple work, nakshi, kundan — at a small fraction of the price of solid gold.

Wear it everywhere

No bank-locker anxiety. Wear it to work, on a flight, at a crowded wedding — and keep the real gold safely at home.

Kind to skin & wallet

Nickel-free, skin-friendly plating that holds its shine — and prices that let you match a new set to every outfit and occasion.

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New arrivals, festive collections, and early access to our Diwali and wedding-season sales.

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